Living rooms and TV units
Wire-free look. Ambient focus. Custom fit.
What goes into your living room.
Orovell (formerly VM Modular) designs, manufactures and installs TV units and living room cabinetry in Hyderabad from its own factory in Balanagar. Since 2011 the same team has fitted living rooms in 750+ homes across the city: TV walls that hide every wire, crockery units beside the dining table, bars, display cabinets, pooja units and vanities. Each is built to the wall it sits on and named on your estimate before a single panel is cut.
Six things, standard. Every living room.
Named on your estimate, before a single panel is cut.
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TV units
TV units with the wiring hidden behind the panel.The set-top box and the sound bar sit in vented cabinetry, the cables run behind the back panel, and the wall reads as one surface.
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Crockery
Crockery units beside the dining table.Glass-fronted uppers for the pieces you show, closed lowers for the pieces you use every day, lit from inside if you want them to be.
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Bar
Bar counters and display cabinetry.A bar counter with a stone top and stools, as at Banjara Hills, or a lit display wall for books and objects.
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Pooja
Pooja units in wood, brass and glass.A pooja room behind framed glass doors, as at W by DSR, or a compact unit in a niche, with a drawer for the lamp and the incense.
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Foyer
Foyer consoles, shoe units and vanities.Cabinetry for the entrance and the bathrooms, made the same way as the kitchen so the whole home matches.
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Materials
BWP plywood carcass, D3 shutters, 2mm edges, Hettich and Blum.The same standard as our kitchens, in laminates, acrylics, veneers and glass chosen in the showroom.
The brands inside your home, named on your estimate. Read The Standard.
Six steps. Each one in writing.
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Step 01
Estimate
A free consultation and a detailed estimate for your home: every unit and every material, line by line.
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Step 02
Booking
10% to initiate the project and begin the design phase.
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Step 03
Design
We measure the room, create it in 3D and refine the design with you.
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Step 04
Confirmation
You approve every material, finish and hardware selection in writing.
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Step 05
Factory
Built on our own floor in Balanagar. You are welcome to visit it.
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Step 06
Install and handover
Installed by our own team, snagged and signed off against a checklist.
Delivery in 60 business days from design lock, written into your quote; the timeline moves with the scope of the project. Modular furniture made in our own factory carries a 10-year warranty.
What moves the estimate.
In words, before the numbers.
Every one of these is its own line on the estimate at step one, so you can add or remove before anything is made.
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Size
Size and wall.A TV wall that runs floor to ceiling across the room carries more cabinetry than a console under the screen.
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Material
Carcass and shutter material.The carcass is standard; laminate, veneer, acrylic or glass fronts and a panelled feature wall move the estimate.
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Hardware
Hardware grade.Soft-close hinges and channels are standard; lift-up doors, push-to-open and lit shelving are additions.
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Finishes
Finishes.Stone tops, fluted panels, brass frames and mirror carry their own lines.
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Site
Accessories and site condition.Wiring shifts, a new power point behind the TV or a false ceiling above the unit are itemised as site work.
Homes like yours, as we left them.
The questions people ask us.
Can you hide the TV wires without cutting the wall?
Yes. Orovell's TV units carry the cables behind the back panel and down to the console cabinet, so the wall stays as the builder left it. Where a power point needs to move, the work is planned at the design stage and listed on the estimate as site work.
Do you make crockery units and bars as well?
Yes. Orovell makes the living and dining cabinetry as one set: the TV unit, the crockery unit beside the table, a bar counter if you want one, a display wall, the foyer console and the shoe unit. They come from the same factory in the same finish, so the rooms read as one home.
Can a pooja unit be part of the living room?
Yes. Orovell builds pooja units as free-standing cabinets, in a niche, or as a small room behind framed glass doors, as at W by DSR. The unit gets its own lighting, a drawer for the lamp and incense, and a finish that either matches the room or stands apart in wood and brass. Hyderabad homes ask for this often, and we plan it early.
Apartment or villa: what changes for the living room?
In a Hyderabad apartment the TV wall is usually fixed by the builder's cable point and the balcony door, so the unit is planned around them. In a villa there is room for a full feature wall, a bar and a separate family lounge. Either way Orovell measures the wall, draws it in 3D and shows you the unit before it is made.
How long does a TV unit or living room take?
Orovell delivers in 60 business days from design lock, written into your quote; the timeline moves with the scope of the project. Design takes two to four weeks, the factory around thirty days and installation about two weeks for the home's units, the living room among them.
What should I bring to the first meeting?
A floor plan, photographs of the living and dining walls, the size of your television and the pieces you want to show: crockery, books, idols, art. Orovell's senior designer plans the cabinetry from that. The consultation is free, at the Balanagar showroom or your site, and there is no obligation.
Start with a conversation.
Bring a floor plan, a mood board, or nothing at all.
Plot No. 39 & 40, 2nd Floor, S.V.C.I.E., Balanagar, Hyderabad 500037 Every day, 10 am to 6:30 pm · +91 99204 78888